Get 1,000 free national opt-ins every month > Spark Mini Grant

Give your fundraising & advocacy an edge

“Head-to-head against several acquisition channels, Civic Shout won, with over 200% ROAS in two months.”

Brian O’Grady • Clarify Agency
Nationwide opt-ins

$1.25

Pay as you go

$1.00

Bulk orders > $19k
Save 20%

$0.75

Bulk orders > $49k
Save 40%
Statewide opt-ins

$2.00

Pay as you go
Target one or more states

Prices are per opt-in and include first, last, zip, email, and cell when it’s provided. Bulk orders require payment upfront. Contact sales to learn more or place a bulk order.

How cost affects your ROI

Given a comparable batch of opt-ins, as cost-per-lead decreases, so does time to breakeven—allowing you to raise notably more money over a 6-12 month period.

Work at an agency?

Help your clients surpass their goals with discounted bulk opt-in credits that you can spend across your entire client base.

And since most of the agencies you know are already on Civic Shout, you’ll be in good company.

About “opt-outs”

Opt-outs (a.k.a emails bought and sold against their owner’s wishes) may be “cheap”—but come with huge downsides like dismal engagement, channel deterioration, brand damage, and spam complaints that can tank deliverability in one send.

In an effort to keep email sustainable, we asked staff from top digital agencies one important question regarding fundraising, “At what cost-per-lead might our national opt-ins outperform spam leads on ROI?“

The average answer was $0.83—positioning our $0.75 opt-ins as a solution against “opt-outs” while meeting the ROI goals of today’s most demanding email programs.

Around 20% of your petition signers will also provide cell numbers

Growing your email list is great. Growing an opt-in SMS list at the same time (for no additional cost) is even better.

“We’re seeing ROI that’s much better than Facebook ads.”

Environmental Action
Pat Kelly-Fischer • Digital Fundraising Manager

“The remaining acquisition budget I have I would put into Civic Shout at this point.”

Democratic Party of Wisconsin
Gordie Murphy • Digital Ads Director

“National Facebook opt-ins are around $2-10 these days. The fact that these are as low as $0.75 each is incredible.”

M + R
Hunter Froelich • Associate Media Director
A few of our partners A few of our partners

FAQs

Can agencies use bulk opt-in credits across all clients?

Yes! Bulk is great because it lets agencies buy large blocks of national opt-in credits which can be spent on a single client or seamlessly across all of them—enabling firms to offer the most competitive opt-in CPLs in the industry along with the exciting boost in ROI that comes with them.

When do I get charged for "pay as you go" opt-ins?

For our base pricing tier (non-bulk), your card will only be charged after your order has been fulfilled. And, since you can cancel the boost at any time from the petition’s dashboard, there’s zero risk to giving it a shot.

How many opt-ins I can purchase?

With our "pay as you go" pricing tier, the minimum order is 100 opt-ins and the max is 10,000. When you bump up to our discounted bulk tiers ($0.75—1.00) you can purchase hundreds of thousands of opt-ins if we’re confident we can provide enough volume for your particular use case.

“We’ve seen very high action rates!

Ultraviolet
Kathy Plate • Director of Growth