Unilever: Stop Undermining Ben & Jerry’s Progressive Values

Unilever just removed Ben & Jerry’s CEO — and the reason is clear: they want to silence the brand’s longstanding commitment to social justice and progressive activism. This is an outrageous betrayal of everything Ben & Jerry’s has stood for over the past four decades.

Ben & Jerry’s built its reputation not just on great ice cream, but on its unwavering dedication to progressive values — from racial justice to climate action to peace and human rights. But Unilever, the corporate giant that owns the brand, is now trying to muzzle that activism and turn Ben & Jerry’s into just another soulless corporation.

Unilever’s decision to oust the CEO came after Ben & Jerry’s stood firm on its values, including refusing to sell in Israeli-occupied territories and speaking out on critical social and political issues. Now, instead of respecting that legacy, Unilever is caving to political pressure and shareholder backlash — prioritizing profits over principles.

Ben & Jerry’s isn’t just a product — it’s a movement. Its commitment to activism has inspired millions and set an example of what socially responsible business can look like. Unilever’s heavy-handed interference is a slap in the face to loyal customers who believe in using business as a force for good.

Sign the petition to demand Unilever stop undermining Ben & Jerry’s progressive values and reinstate the brand’s right to speak out and lead on issues that matter.